Hi, I'm Nicola.
Marketing strategist and fractional CMO.
I started Topline Marketing Strategies because I love this work. After two decades leading marketing inside large enterprises, I wanted to bring that experience to the companies that need it but cannot always justify a senior marketing leader of their own. The part I love most is the detective work: figuring out what is driving growth and why, building the strategy around it, and watching it pay off. Now I get to do that as a partner, on my own terms and yours.
I start with your objectives and work backwards. Everything I recommend has a reason, and I don't start what I can't measure. You get as much or as little as you need from a full strategy and the engine to run it, to a senior set of eyes a few hours a month. Two decades across connectivity and technical industries means no ramp-up time spent explaining your market to me. And I write. The positioning frameworks, the messaging guides, the thought leadership, and the content that carries the strategy into the market.
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